Client - Camp Howard
Digital Element - Survey/Database Builder
Camp Howard came to us with a need to build a list of highly targeted consumers wanting more information about Summer Camps for kids. We implemented one of our surveys, designed questions and offered ideas for their e-mail campaign. The results were fantastic...
"We wanted to harness the demographic of the station in a way that could produce an interaction with the listener and community member and deliver a specific call to action. CBS skillfully and quickly helped us create a very impactful campaign with actual MEASURABLE results which is usually something you must forfeit in radio advertising. We had results within ONE HOUR. Amazing in radio advertising."